September 11, 2025
Kuzminki Mall strengthens the leadership: new prestigious WOW AWARDS for outstanding SMM
Shopping and entertainment center Kuzminki Mall, has once again affirmed its status as one of the most innovative and successful projects in the real estate market, securing another prestigious award. At the 14th annual WOW AWARDS for marketing and creativity in the real estate sector, Kuzminki Mall was recognized in the key nomination "Shopping Mall Marketing. SMM." This significant achievement highlights the exceptional effectiveness and creativity of the shopping center's digital strategy, demonstrating a deep understanding of its audience's needs.

The victory in the SMM category is particularly valuable because Kuzminki Mall's social media channels are not just pages, but a genuine, vibrant, and actively engaged community. We are proud to have created a space where our visitors feel like part of a large family, share their impressions, and receive up-to-date information.

This award complements impressive collection of achievements of Kuzminki Mall, confirming its leadership position over several years. Among other notable awards:

  • Global Retail Real Estate Awards in the "Best Shopping Center Under Construction" category (2023)
  • RCSC Awards in the "Best Shopping Center Under Construction" category (2023, 2024)
  • Arendator Awards in the "Best Shopping Center" category (2024)
  • Commercial Real Estate Awards in the "Best Mid-Size Shopping Center" category (2025)